CIBC Insurance selects Genesystems.ca services to provide policy administration services for direct insurance marketing programs

June 2003

GeniSystems.ca Services (GeniSys), a Business Process Outsourcing firm specializing in policy administration solutions for the life insurance industry, announced that CIBC Insurance has signed an agreement to begin utilizing GeniSys' best-of-breed administration solutions to support initiatives for direct marketing of insurance products.  CIBC Insurance's use of GeniSys' front and back-office capabilities includes the following components:

• New business entry

• Certificate issue

• Premium billing, collection and accounting

• Call center support

• Claims, and

• All customer fulfillment

Source: Canada Newswire